3 Reasons To Choose Print Media Instead Of Electronic Media

3 Reasons To Choose Print Media Instead Of Electronic Media

Though business owners can choose from various forms of marketing in this digital age, the importance of print media advertising can never be ignored. Both print media and electronic media offer their own set of advantages. If you want to attract your target audience and make a lasting impression on them, using print media of advertising like newspapers, magazines, catalogues and leaflets would be a wise decision. Though electronic media can never replace print media, you can reap more benefits by choosing the latter.

Few Benefits Of Choosing Print Media Instead Of Electronic Media

1. Enjoy More Views

One of the primary benefits of choosing print media instead of online ads is that you can expect a higher frequency of viewing. People love sitting on the chair at the end of a hectic day to read the newspapers or magazines, sometimes numerous times a day. Repeated exposures will help you fulfil your marketing goals faster. Print media doesn’t disappear after creating an impression on the target audience, like digital messaging. Printed materials create clutter on piling up and are often reviewed before discarding.

2. Control Its Appearance

Though you don’t have to worry about the appearance of your printed material if you can choose the right print shop in Croydon, you will have complete control over how it looks. If you are using newspaper advertising, you can select the characteristics of the paper and the colours you want to use. If you want to create a presentation which will fulfil the expectations of your potential clients, pay importance to its vital aspects like graphics, typography, design and colour choices.

3. Hold The Attention Of Your Readers

Though the digital age has reduced human attention span, print media is still successful in holding readers’ attention. The primary disadvantage of choosing electronic media for advertising is that people will open multiple tabs on the internet while texting their friends and the television switched on in the background. The constant stimulation prevents people from focusing on just one thing. When you choose print media, your readers can’t multitask while reading the newspaper or the magazine. Their complete focus will be on what they are reading or seeing.

Since there are so many benefits of choosing print media instead of electronic media, it’s time you visit a reputed print shop like Expresscopy and fulfilling your marketing goals will become easier.

Know Why Photo Printing Is A Blessing In The Digital Era

Know Why Photo Printing Is A Blessing In The Digital Era

The popularity of photo printing has enhanced drastically in the last few years. Billions of people all over the world are using smartphones. They click almost trillions of pictures every day. The value of a print can never be ignored, especially during the digital age. Since the quality of printed photos is more important than the quantity, make sure you choose a reputed company for photo printing in Croydon. They use the latest inkjet printers with advanced technology.

Photo Printing Is A Part Of Digital Trends

To outshine their peers in the digital age, companies are trying to include photo printing in their digital marketing strategies. With the advancement in technology, the method used in printing shops has enhanced drastically. The number of magazines produced is constant since 2008, so there won’t be a decline in the print media. As far as the publication of books is concerned, the target is on achieving a higher quality print. It is the responsibility of the print shop to select quality paper and printing process.

Printing Is Safer Than Storing Digital Files

The easiest way you can archive your images permanently is by printing them. According to a survey conducted recently, printing images is always a safer option than storing digital files. There is a chance that computers might not be able to read the photos you are clicking today if the digital archives get modernised. Choose a reputed company like Expresscopy for quality photo printing, you can expect high-quality printed photos which can last for years. Printed copies will give you more peace of mind that digital backups.

Showcase Your Art With Quality Photo Printing

Printed photos have a logical side as almost every photo has some emotion in them. The higher the quality of a photo is, it becomes more mesmerising. Holding the finished print is more satisfying than seeing a photo on your mobile. Every tangible printed photo is a permanent product of your hard work. You can frame it, mount it on the wall and display it with pride.

Attract More Customers

Include a few photos in your company brochures and magazines and attracting the attention of potential customers will become easier. Though printing monochrome photos are affordable, colourful images are more attractive. The psychology of colour will have a positive impact on your marketing and branding efforts. It will motivate your customers to engage more actively.

Hire Local Printing Company in Croydon – The Best Support for Your Business

Be it the cash memos or the brochures or the annual calendars of the company – your business needs professional and reliable printing services to run the operations smoothly.

Be it the cash memos or the brochures or the annual calendars of the company – your business needs professional and reliable printing services to run the operations smoothly. From advertising a new product to keeping the accounting records; the impact of printing service in a business is huge. Hiring a professional local printing company in Croydon can help you to create a strong business reputation and to achieve your long term goals in business too.

Through hiring a local and experienced printing company, you can explore a plethora of benefits for your business. Their unique service and dedicated team effort can help you to stand out from the crowd in your respective industry.

Be it the cash memos or the brochures or the annual calendars of the company – your business needs professional and reliable printing services to run the operations smoothly.

Benefits of Hiring a Local Printing Company

Get Professional Touch
These companies are highly professional in their services. They maintain their standard to keep their clients happy. Hence, you can enjoy the desired professional touch in all your printing works done by these experts. From creating an effective design for your business to giving it the identity of your brand – they can use their expertise in every aspect of printing.

Flawless Results

Most of the professional printing companies use advanced tools and best methods to offer flawless results to their clients. They have special teams to execute each step of the printing job perfectly. Moreover, they check the quality of their works before final delivery. Therefore, you can be sure about the flawless professional service from these printers in Croydon.

Quick and Efficient Service

Since they are the local service providers; you can communicate with them faster than ever. These companies are popular for offering quick and efficient services to their local clients. Whether you need business cards, brochures or flyers – these companies can deliver you the products on the right time without any hassle.

Most Reliable Service

Being a local company, you can trust them more than a company that is located outside your region. You know where the company is located and can visit the place anytime you want. The printing company also wishes to keep their reputation intact among its local clients. Hence, they never delay in delivery or provide poor quality services to the local companies.

Expresscopy is your most trusted local printing company in Croydon. Please get in touch with us to get flawless printing services for your business.

What Makes Good Commercial Printers & How To Find The Right Company?

printing services

Do you know committing to a good printing service provider can make a huge difference to your business? Be it leaflet printing, logo design, or brand development, seeking efficient printing services can be the key to your success. Professional printers can even go the extra mile to provide T-shirt printing and other promotions at affordable prices.

But, are you confused about what makes a good printer and how to find one? Read on.

Whether you are a start-up, an SME or a large established business, every company needs paperwork to keep things running smoothly. Printed materials are an integral part of every business’ promotional strategy. You need the assistance of professionals for vivid, high-quality images and marketing materials. Be it brochures, letterheads or advertising, printing companies can help you in numerous ways. And, it is when you work with a good company can you get value for money services.

Wondering what is it that sets apart a great company from others? Check out below.

Aspects Which Make Commercial Printers in Croydon worth Hiring

1. Quick Turnaround Time

One of the major reasons successful businesses approach top printing companies is their turnaround time. Professional printers understand the importance of printed materials to businesses and this offers prompt services. While good printing service providers offer quick turnaround time, amateur printers take too much time to print materials.

2. Wide Range of Services

Are your business needs dynamic? If so, you can hugely benefit from partnering with the best printers in Croydon. Leading printing companies offer a range of services like printing business cards, flyers, t-shirts, etc. Yes, you may find a company which specialises in one kind of printing, but that means you will have to partner with different printers for different needs. So, it is much more beneficial to hire a company which does a range of jobs.

3. Excellent Customer Service

No matter what your printing needs are, you will want to hire companies with a courteous, professional and responsive team. Good printers have a proven record of offering great customer service. This means they have friendly and professional staff who can offer quality work.

Tips To Choose a Reputable Printing Company

1. Consider Their Reputation

Before selecting any printing company, it is essential to look into their reputation first. Find out how long the company has been in business and go through their online reviews. Make sure you choose a company with an excellent reputation for offering printing services.

2. Look at Past Work

References and testimonials are great eye-openers. But, don’t just believe in words. Instead, consider having a look at their actual work. This is because the ideal way to gauge the expertise of a company is checking the quality of work they have done.

3. Check Their Pricing

Make sure the company you are hiring offers high-quality printing services at affordable costs. Instead of getting tempted with cheap prices, look for printers who offer cost-effective services.

Time to approach a renowned printing company!

4 Questions to Ask When Hiring Printers for Brochure Marketing

printers in croydon

Do you wish to connect people with your brand and services to generate more positive engagement? Investing in brochure marketing can help you showcase professionalism and build a trustworthy image. Hiring reputable brochure printers in Croydon can be the key to maximise your marketing to its full potential.

Wondering how to select the right company for brochure design & printing? Read on.

Whether you are a small agency or a long-established business, brochures are a great marketing tool for every organisation. Brochures are attractive, easy to make, inexpensive and offer numerous design options to ensure your content stands out. Getting brochures printed from a reliable printing company will give more credibility to your brand. But, with a plethora of options out there, how do you find a professional company?
Here’re some key questions you must ask when talking to a potential printer.

Hiring Printers in Croydon: Essential Questions to Ask When Investing In Brochure Marketing

1. How Long Have You Been Offering Brochure Design & Printing Services?

Look for a local printing company which offers complete brochure marketing services. Ensuring the company you are considering to hire can look after your business from design to print is necessary. Even if you don’t need their design services, having your final brochure reviewed by them will be beneficial. So, you must hire a company which has vast experience in offering both brochure design and printing services.

2. What’s The Turnaround Time Like?

Usually, printing projects have tight deadlines which need to be met. So, both design and content must be finalised beforehand. It is then up to the printing company who turn your plans into the finished product.

Choose a reliable company which ensures customers get quality brochure printing services in Croydon by meeting deadlines. Make sure the experts provide quick turnaround time so that your product doesn’t get delayed.

3. Can You Show Your Past Work?

Ask the expert you are interviewing to show you case studies or some client testimonials. This will help you have an idea of the kind of work done by them in the past. Check if the examples they are showing are similar to your organisation. Also, you should pay attention to how long ago the examples which they show you are from. Ideally, you must see something recent so that you can assess their present capabilities.

4. What Makes You Different From Other Printing Companies?

You need to partner with professional printers in Croydon for brochure design and print services. So, during the decision-making process, you must ask the company what makes them different from others. Inquire why they are the right choice for you. You are likely to hear the same answers about the quality of service and expertise. However, it’s a good insight into the work ethic and culture of the company.

Remember; not every printer or printing company is equal. This is because both printing practices and final output can vary.

Include the above vital questions in your selection process and choose the best printing company for your organisation. Time to reap the benefits of high-quality brochure printing services!